This Major Arcana card, The Lovers is mostly about choice. A personal choice that we make for ourselves. I have some choices to make and frankly it's tempting to just ignore these, and do nothing, but that is a choice as well, and the consequences will soon follow I know. As it's been said in many ways, "Choose the behaviour, choose the consequences."
Many choices we make are difficult, and some even easy, including all the seemingly little inconsequential decisions we make from day to day. These choices involve material, emotional, and intellectual decisions, and they mirror back to us the kind of person we wish to be.
When we strive to do the right thing with discernment, regardless of how difficult it may be, we then have the opportunity to become stronger happy individuals with integrity, who have the courage of our convictions, and to be all that we are meant to be.
Here we are dealing with our own free will and instinct. This card can often signify a choice in love, career or creative activity. We are urged to look carefully at the implications of our choices, instead of jumping into something blindly without careful consideration.